Well, we’ve been feeling it for a few months now in the office here but it’s good to have it borne out by real research. The UK meetings and events industry is showing healthy signs of improvement, with bookings up, budgets up and confidence increasing overall, according to an online survey conducted by event industry publication M&IT Magazine.
We’ve noticed a general improvement in the market, with a more confident attitude to booking with longer lead times, and a return to better budgets. Inbound MICE business has seen an improvement too, with groups from France and the Netherlands finding their way into Brighton, London and the South East. Overall, the meeting and events industry in the UK seems to be showing a cautious, but definitive improvement all round
‘Phew!’ is all I can say! It’s been a difficult 12 months or so, and whilst we can’t expect a fast rise in the economy, seeing some light at the end of the tunnel is great for those in our industry, where corporate events and the meetings industry has definitely taken a knock. And the sun’s shining. Not a bad start to the day